Wendy's launched their new chicken tenders at the same time they launched their new Side of S'Awesome™ Sauce. Which begs the question... Do you dip? Or do you not? We created a couple of digital videos to really encapsulate this moral dilemma.

And to settle the debate, we partnered with Super Deluxe (RIP) and created a Facebook Live video to let the fans decide.

Creative Director: Pat Piper
Art Director: Conor Clarke